Слабоалкогольные напитки набирают популярность в Новой Зеландии из-за снижения лимита содержания алкоголя в крови водителей

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Совсем недавно в Новой Зеландии вступил в силу закон о снижении допустимого лимита содержания алкоголя в крови водителей. Новозеландская полиция предупредила, что никаких поблажек не будет – незнание не освобождает от ответственности, и водители, нарушившие новые правила, понесут наказание в полной мере. В связи с такой инновацией многие реализаторы алкоголя начали искать лазейки для сохранения доходов.

Многие бары и пабы разработали для своих клиентов новые рецепты коктейлей с меньшим содержанием алкоголя. Минипивоварни начали выпускать новые сорта пива с низкой крепостью. Также, многие заведения общественного питания запаслись безалкогольным пивом.

Исполнительный директор Ассоциации отельного и ресторанного сектора Брюс Робертсон сообщил, что за очень короткий срок на рынке алкогольных напитков Новой Зеландии появилось очень много новинок с низким содержанием алкоголя. Особенно популярными оказались легкое пиво со сниженной крепостью и вино с низким содержанием алкоголя.

Не смотря на возможные изменения культуры потребления и питьевых привычек, господин Робертсон утверждает, что, к сожалению, новый закон мало что изменит в сфере безопасности на дорогах. Люди, которые ответственно подходят к употреблению алкоголя и раньше не создавали на дорогах прецедентов с вождением в нетрезвом виде.  А люди, которые не знакомы с принципами ответственного потребления алкогольных напитков сумеют напиться и слабоалкогольными напитками.

«Реальная проблема заключается в тех потребителях, которые выпивают сверх лимита», — добавил Брюс Робертсон. «Новый закон на них просто не будет иметь никакого влияния».

С 1 декабря 2014 года в Новой Зеландии начали действовать новые допустимые лимиты содержания алкоголя в крови водителей автотранспортных средств. Лимит содержания алкоголя в крови был снижен с 80 мг до 50 мг алкоголя на 100 мл крови, или с 400 мкг до 250 мкг алкоголя на литр выдыхаемого воздуха. Водители, у которых содержание алкоголя в выдохе будет от 251 мкг до 400 мкг, обязаны будут уплатить штраф в размере 200 долларов. Если лимит содержания алкоголя превысит 400 мкг, то водителя ожидает уголовное наказание.

Помощник комиссара дорожной полиции Новой Зеландии Дэйв Клифф заявил, что в декабре-январе на дорогах страны будут проходить жесткие проверки водителей на содержание алкоголя в крови с акцентом на безопасности дорожного движения.

«На эти месяцы, из-за рождественских и новогодних праздников, приходится пик смертельных случаев и серьезных травм на дорогах, связанных с вождением в нетрезвом виде», — добавил он. «Люди часто, после бурно проведенной ночи с алкоголем, утром  садятся за руль, не понимая, что еще находятся под влиянием алкоголя. Их реакция все равно остается замедленной. Именно поэтому полиция должна проводить жесткий контроль на дорогах в праздничные дни».

Виктор Бойчук

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